Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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ChatGPT has been the name on everyone’s minds since OpenAI launched the bot in November 2022. Since then, everyone is searching high and low for novel uses of the technology. Headlines proclaim that the tool is “revolutionizing” everything from basic tasks to whole industries. The truth is, learning ChatGPT is just like learning how to… Read more »
Feeling stuck in a creative rut? We’ve all been there, staring at the screen, hoping for that breakthrough moment. But what if there was a way to unleash a torrent of creativity? A new ally in your toolkit, one that could shake things up, inspire ideas and streamline your workflow. Enter artificial intelligence, commonly known… Read more »
We’re wired to focus on authenticity…so what’s all this talk about artificiality? The story goes that artificial intelligence can actually help brands reach consumers with more authentic, relevant and engaging messaging. That’s because AI speedily generates the valuable insights marketers need to do that, making AI-powered solutions a powerful competitive edge for brands. So are… Read more »
As you read this, a yet-unknown algorithm holds the key that unlocks ultimate levels of content writing efficiency. It will be low cost, lightning quick and easy to use. And it will produce marketing content that is virtually indistinguishable from human-developed text. Machine learning makes this not just possible but permanent. So if artificial intelligence… Read more »